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Digital Marketing Strategist in Vienna, VA at APEX Systems

Date Posted: 1/11/2019

Job Snapshot

Job Description

Job #:  920375

Apex Systems is supporting a Fortune 100 Company to fill a Digital Marketing Strategist position in Vienna, VA.

 

If interested, please send your most updated copy of your resume to Alysa Burchill at Aburchill@apexsystems.com

 

The Digital Marketing Strategist will: Ensure maximization of digital channels in support of achieving product goals and objectives.

Their focus will be on:

1. Communication of outcomes of product and brand meetings - including goals, objectives and campaign plans - to Digital & Social Marketing team (web, mobile, social media, search, and email teams)

2. Creation and coordination of web, mobile, email, social media, search, and email support of Business Unit goals and objectives

3. Leveraging analysis of web, mobile, email, social media, search, and email performance and channel expert input for future strategies and tactics

4. Leading select non-product campaign initiatives, including writing and presentation of campaign briefs and playbooks

 

Experience required for Digital Marketing Strategist I candidate:

1. Leadership role on integrated projects

2. Marketing agency experience - juggling multiple priorities, business goals, projects at once. Thrive in a fast paced environment.

3. Hands on experience with web, mobile, social media, search and email strategy with understanding of best practices (ideally actually responsible for the deployment or creation of campaigns cross-channel at some point)

4. Major contributor to web, mobile, social, search and email strategy

5. Experience formulating performance and customer insights from analytics and presenting to stakeholders

6. Experience with identifying marketing segments or personas and delivering custom content to each

7. Hands on experience in Google Analytics, Omniture/Adobe Analytics or similar analytic tools Qualities: strong communicator

 

 

 

 

 

 

 

 

EEO Employer

Apex is an Equal Employment Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law. Apex will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation in using our website for a search or application, please contact our Employee Services Department at 844-463-6178