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Marketing Specialist I in Palo Alto, CA at APEX Systems

Date Posted: 1/25/2018

Job Snapshot

Job Description

Job #:  813288

Marketing Specialist

 

Palo Alto, CA

1 year contract


Description

The AMR (North America Region) Pro Distribution Marketing Specialist will be responsible for implementing our marketing programs with distribution partners in the professional channel. The role will report into the Head of Global Pro Marketing, and will focus on following the distribution strategy set out by the Global Pro Marketing Team.

 

Job Responsibilities

  • Must be a strong coordinator and project manager, with a desire to drive commercially important projects to completion.
  • Managing the day to day marketing operations of Nests external accounts with its distribution partners.
  • Interacting and collaborating with members of the Pro Sales Team to understand the needs of the channel, review incoming partner needs and deliver on time and on budget.
  • Responsible for checking compliance of distribution partners against the brand guidelines, including adherence to copy guidance, correct use of imagery and correct interpretation of the brand.
  • Regularly perform audits of partner websites to ensure they are compliant and current.
  • Provide the Pro Sales team with briefings on deployment of marketing into the distribution channel.
  • Support Nest Pro Quarterly business reviews.
  • Work with Sales and Marketing stakeholders to ensure there is consistency in brand execution and implementation across all activities in distribution and follow guidelines of the overall distribution marketing strategy.

 

Required Skills

  • Bachelors degree (no particular field of study)
  • 3-4 years of related experience in channel marketing and or wholesale/distribution
  • Understanding of and/or background in wholesale or distributor channel marketing
  • Experience in B2B marketing to the trade
  • Experience launching marketing activities that leverage more than one brand while maintaining consistency.

 

Nice to Have

  • Proven success negotiating with partners to create experiences that support your brand and products.
  • Experience working for powerful, iconic brands (consumer or B2B) that engage consumers through disruptive marketing.
  • Proven success driving awareness, engagement, and conversion results for trade products.
  • Worked with external agencies and agents, e.g. advertising agencies, designers, photographers.
  • Experience with channel marketing measurement: managing analytics and KPI reporting to goals.
  • Budget reporting responsibility.



Work Hours: 9am - 5:30pm